NBC's TODAY is No. 1 for the Week in Key Demo for 99 Straight Weeks
by Caryn Robbins - November 21, 2017 TODAY was the number-one morning show outright last Friday, beating ABC's Good Morning America in total viewers and all demos. TODAY has now finished first across-the-board for 9 days this season.... 
TODAY is Number One in Key Demo with Highest Viewership Since March
by Kaitlin Milligan - September 18, 2018 September 18, 2018 – NBC News' TODAY was the number-one morning show last week topping ABC's “Good Morning America” in the key A25-54 demo and posting its best total viewer and demo deliveries since March. TODAY has now won the key demo for 142 straight weeks, its best streak in over six years. TODA... 
TODAY Narrows the Total Viewer Gap with GMA By 42% Vs. a Year Ago
by Caryn Robbins - September 26, 2017 NBC's TODAY was the number-one morning show for the 2016-2017 season, topping ABC's Good Morning America in A25-54 and marking its second straight season win in the key demo... 
TODAY Wins 155 Weeks in Key Demo, Best Streak in 6 Years
by Tori Hartshorn - December 18, 2018 TODAY was the number-one morning show last week topping “Good Morning America” in the key demo A25-54 for the 155th week straight. The win marks TODAY's best demo streak in more than six years. Season to date, TODAY's key demo lead over GMA has grown 5%.... 
NBC's TODAY Tops GMA in Key Demo for 81 Straight Weeks
by Caryn Robbins - July 18, 2017 NBC News' TODAY was the number-one morning show topping ABC's “Good Morning America” once again in the key demo A25-54. TODAY has now won 81 straight weeks in the key demo (97 of the last 98 weeks), its best streak in more than four years.... 
TODAY Wins the 2017-2018 Ratings Season in the Key Demo
by Kaitlin Milligan - September 25, 2018 TODAY was the number-one morning show for the 2017-2018 season, topping ABC's “Good Morning America” in A25-54 and marking its third straight season win in the key demo. TODAY also won the season in A18-49, its 25th straight season win. Additionally, TODAY narrowed the total viewer gap with GMA vers... 
RATINGS: TODAY is Number One in Key Demo
by Kaitlin Milligan - March 12, 2019 NBC News' TODAY was the number-one morning show last week topping ABC's “Good Morning America” in the key A25-54 demo, marking its biggest win over GMA in eight weeks. TODAY has now won the key demo for 167 straight weeks, delivering its best streak in over six years.... 
TODAY Brings Home Ratings Gold Across The Board
by Tori Hartshorn - February 27, 2018 TODAY continues its ratings streak as the top-rated morning news broadcast, winning across the board during both week two from PyeongChang and February 2018. The monthly win marks TODAY's third consecutive month of ratings dominance in total viewers, the key A25-54 demo and A18-49 since June 2012.... 
TODAY SHOW Wins Key A25-54 and A18-49 Demos
by Tori Hartshorn - June 12, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's “Good Morning America,” in the key A25-54 and A18-49 demos. For 128 straight weeks, TODAY has won A25-54, delivering its best streak in nearly six years. Among A18-49, TODAY has been number-one for 148 consecutive weeks.... 
TODAY Wins July 2017 Sweep in Key A25-54 Demo
by Caryn Robbins - July 28, 2017 NBC News' TODAY was the number-one morning show for the July 2017 Sweep winning the key demo A25-54. The win marks TODAY's ninth consecutive sweep victory in the key demo.... 
TODAY SHOW Is #1 For 32 Months Straight
by Tori Hartshorn - May 01, 2018 NBC News' TODAY was the number-one morning show for the month of April, topping ABC's “Good Morning America” in the key A25-54 demo. This win marks TODAY's 32ndstraight month (122 straight weeks) in first place in the key demo, its best in nearly six years. TODAY also won with A18-49, its 37thconsec... 
TODAY Is #1 In Key Demo, Best Monthly Lead In A Year
by Tori Hartshorn - February 26, 2019 NBC News' TODAY was the number-one morning show for the week and month of February, topping ABC's “Good Morning America” in the key A25-54 demo and posting its best monthly demo lead in one year. In February, TODAY's demo lead over GMA increased by a giant 22%. TODAY has now won the key demo for 42 ...
NBC's TODAY Tops GMA in the Key Demo for 79 Straight Weeks
by Caryn Robbins - July 06, 2017 NBC News' TODAY was the number-one morning show topping ABC's “Good Morning America” once again in the key demo A25-54.... 
TODAY Wins Across The Board Every Day Last Week
by Tori Hartshorn - February 13, 2018 TODAY Wins Across The Board Every Day Last Week... 
TODAY is Number One in Total Viewers for Two Straight Weeks
by Kaitlin Milligan - November 06, 2018 TODAY was the number-one morning show outright last week topping “Good Morning America” in total viewers for the second consecutive week. This marks TODAY's first back-to-back total viewer wins since the Pyeongchang Olympics. TODAY also won the key demo A25-54 for the week marking 149 straight weeks... 
TODAY SHOW Is #1 For 37 Straight Months
by Tori Hartshorn - October 02, 2018 NBC News' TODAY was the number-one morning show for the month of September, topping ABC's “Good Morning America” in the key A25-54 demo. TODAY has now won the key demo for 37 straight months (144 consecutive weeks), its best streak in over six years. Month over month, TODAY widened its demo lead ove... 
TODAY Is #1 Morning Show Again
by Tori Hartshorn - March 20, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's “Good Morning America” once again in the key A25-54 demo. TODAY has now won 116 consecutive weeks in A25-54, its best streak in nearly 6 years, and continues to top GMA in A18-49 for 136 consecutive weeks. Season-to-date, TODAY... 
TODAY is #1 in Key A25-54 Demo for 124 Consecutive Week, Best Streak in Six Years
by Tori Hartshorn - May 15, 2018 NBC News' TODAY is the number-one morning show across the key demos. The broadcast, anchored by Savannah Guthrie and Hoda Kotb, wins the A25-54 demo for 124 consecutive weeks and the A18-49 demo for 144 straight weeks, its best streak in both measurements for nearly six years. TODAY also narrows the... 
TODAY Is #1 Morning Show In Demo
by Tori Hartshorn - September 05, 2018 NBC New's TODAY was the number-one morning show last week topping ABC's “Good Morning America” in the key A25-54 demo. TODAY has now won the demo for 140 straight weeks, delivering its best streak in over six years. TODAY also won in total viewers Wednesday and came within just 56,000 viewers of GMA... 
TODAY SHOW Is #1 In Key Demo
by Tori Hartshorn - September 11, 2018 NBC News' TODAY was the number-one morning show last week topping ABC's “Good Morning America” in the key A25-54 demo. TODAY has now won the demo for 141 straight weeks, delivering its best streak in over six years. TODAY also topped the competition in total viewers, A25-54 and A18-49 on Friday. TOD... 
NBC's TODAY Tops GMA in the Key Demo for 86 Straight Weeks
by Caryn Robbins - August 22, 2017 NBC News' TODAY was the number-one morning show topping ABC's “Good Morning America” yet again in the key demo A25-54 for the week. TODAY has now won 102 of the last 103 weeks in the key demo (86 straight weeks), its best streak in more than four years.... 
NBC's TODAY Tops GMA in Key Demo for 100 Weeks; Best Streak in Over 4 Years
by Caryn Robbins - August 08, 2017 NBC News' TODAY was the number-one morning show topping ABC's “Good Morning America” yet again in the key demo A25-54. TODAY has now won 100 of the last 101 weeks in the key demo (84 straight weeks), its best streak in more than four years.... 
TODAY Wins Key A25-54 Demo for 137 Straight Weeks
by Tori Hartshorn - August 14, 2018 NBC News' TODAY was the number-one morning show last week, topping ABC's Good Morning America in the key A25-54 and A18-49 demos. For 137 straight weeks, TODAY has won A25-54, delivering its best streak in six years. Among A18-49,TODAY has been number-one for 156 of the last 157 weeks. Week-over wee... 
TODAY Is #1 Morning Show Across The Board Season-To-Date
by Tori Hartshorn - March 06, 2018 NBC News' TODAY is currently #1 in total viewers, A25-54 and A18-49 for the 2017-2018 season to date. TODAY also topped the competition in the key A25-54 demo once again for 114 straight weeks, marking its best streak in nearly six years, and won the A18-49 demo for a consecutive 130 weeks. Additio... 
NBC's TODAY Delivers Ratings Win On Halloween
by Caryn Robbins - November 07, 2017 TODAY was the number-one morning show outright on Halloween, topping ABC's Good Morning America in total viewers (by 274k) and all demos.... |
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